Google received the highest approval, from the Queen, to allow companies to buy sponsored links for the online gambling in UK. Google stopped advertising online gambling in the search results pages in 2004 after the US Unlawful Internet Gambling Enforcement Act of 2006 (UIGEA) and the express claim of the US addressed to the major search engines (Google, Yahoo!, MSN) when these SE were charged together $31.5m because they accepted online ads promoting illegal gambling, during the last ten years.
The advertisers using this service will have to be regulated in Britain or Europe and would have to have internet links to organisations helping problem gamblers.
“We’ve decided to amend our policy to allow text ads to appear against search queries related to gambling in Great Britain. We hope this will enhance the search experience for users and help advertisers connect with interested consumers. Gambling ads will automatically be classified as Non-Family Safe which means they will not show on any search where the user has applied the Safe Search filter.“, says James Cashmore, Head of Technology, Industry Markets Group, Google UK.
Although Kentucky’s culture is generally considered to be Southern, it is unique and also influenced by the Midwest and Southern Appalachia. The state is known for bourbon and whiskey distiling, tobacco, horse racing, and gambling.
The biggest day in horse racing, the Kentucky Derby, is preceded by the two-week Kentucky Derby Festival in Louisville. Louisville also plays host to the Kentucky State Fair, the Kentucky Shakespeare Festival, and Southern gospel’s annual highlight, the National Quartet Convention. Owensboro, Kentucky’s third largest city, gives credence to its nickname of “Barbecue Capital of the World” by hosting the annual International Bar-B-Q Festival. Bowling Green, Kentucky’s fifth largest city and home to the only assembly plant in the world that manufactures the Chevrolet Corvette, opened the National Corvette Museum in 1994. (Wikipedia)
Kentucky Threatens to Forfeit Gambling Domains
Supporters of online gambling on Friday lashed out at a Kentucky circuit court ruling ordering owners of 141 domain names to appear at a hearing next month …
Decision in the Kentucky Gambling Domain Seizure Case
boogster
… against the state of Kentucky’s initiative and ruled that the owners of the websites — other than those sites that are used only for advertising or information and not gambling — start blocking access to Kentucky residents. … Kentucky Gambling Decision to be Released Thursday
The governor is not claiming to protect the citizens of the commonwealth from ‘the evils of gambling.’ Instead, he is trying to have them all to himself. That is because Gov. Steve Beshear is a big supporter of gambling in Kentucky, …
kentucky gambling decision to be released today
trujm
instead, he is trying to have them all to himself. that is because gov. steve beshear is a big supporter of gambling in kentucky, and he wants to keep the money. so why not use his and the kentucky courts’ power to take out the … Computer Glitch Defers Kentucky Gambling Domain Ruling
The future of 141 online gambling domains was left in the hands of Franklin Circuit Court Judge Thomas Wingate yesterday, but late in the day, the word came down from the judge’s office that the ruling would have to wait until Thursday, …
Kentucky judge rules against gambling domains
18, the Commonwealth presented evidence that computers located in Kentucky were, “through the use of domain names,” able to access gambling Web sites over the Internet offering online slot machines, roulette and poker. … Timeline Unclear for Wednesday Release of Kentucky Gambling Verdict
Dan Cypra
The verdict in the case that pits the Justice and Public Safety Cabinet of the Commonwealth of Kentucky against 141 internet gambling domain names is scheduled to be released on Wednesday. However, how and when the decision will be …
kentucky gambling verdict to be released today
EmmaMav
the kentucky gambling verdict is a ruling that will decide whether if several poker websites will be quarantined and not used in governor steve beshear’s state, kentucky, or if the websites will be permitted there. it has been anxiously … Ruling Expected Soon in Kentucky Gambling Domain Case
A decision is expected to be passed down shortly by Franklin County Circuit Court Judge Thomas Wingate in the ongoing gambling domain name saga. Kentucky Governor Steve Beshear wants 141 of the most popular online gambling domain names …
Kentucky Gambling Domain Decision Delayed
It looks like the judge in charge of the online gambling domain seizure case in Kentucky will render his decision late. More… Kentucky Circuit Court Dismisses Objections to Seizure of Gambling …
Fate89
Last month, the Commonwealth of Kentucky seized a number of gambling domain names because the â€oedomains were being used in connection with illegal gambling activity.†The names included widely popular online destinations such as …
Video: Are We Witnessing the Death of Online Gambling (Tension is continuing to build as Kentucky moves forward with its action against illegal gambling websites. As we have reported, Kentucky Governor Steve Beshear ordered a seizure of 141 gambling domain names. A hearing took place last week in which many motions were filed. [WebProNews, 10/03/08])
Gambling advertising is the promotion of gambling by casinos, lotteries, bookmakers or other organisations that provide the opportunity to make bets. It is usually conducted through a variety of media or through sponsorship deals, particularly with sporting events or people.
Although not as highly regulated as tobacco advertising and alcohol advertising, in many countries there are strict laws about the way in which such services can be marketed.
Gaming operators often sponsor sporting events, sportspeople or television coverage. For example, Bet365 sponsor snooker players and the Channel 4 coverage of The 2005 Ashes was sponsored by Betfair, both being online betting sites.
A sequence of the lowest cards in a lowball game. For example, the hand 8-6-3-2-A might be called an eight-six-a-b-c.
Uncreative or predictable play. He’s an a-b-c player.
ace-to-five, ace-to-six
Methods of evaluating low hands.
act
To make a play (bet, call, raise, or fold) at the required time. It is Ted’s turn to act. Compare to “in turn”.
action
A player’s turn to act. The action is on you.
A willingness to gamble. I’ll give you action or There’s plenty of action in this game
A bet, along with all the calls of that bet. For example, if one player makes a $5 bet and three other players call, he is said to have $5 “in action”, and to have received $15 worth of action on his bet. Usually this term comes into play when figuring side pots when one or more players is all in.
action button
A marker similar to a kill button, on which a player places an extra forced bet. In a seven-card stud high-low game, the action button is awarded to the winner of a scoop pot above a certain size, signifying that in the next pot, they player will be required to post an amount representing a completion of the bring-in to a full bet. For example, in a stud game with $2 and $4 betting limits and a $1 bring-in, a player with the action button must post $2; after the cards are dealt, the player with the low card must still pay the $1 bring-in, then when the betting reaches the player who posted the $2, he is required to leave it in as a raise of the bring-in (and has the option to raise further). Players in between the bring-in and the action button can just call the bring-in, but they know ahead of time that they will be raised by the action button.
action only
In many cardrooms, with respect to an all-in bet, only a full (or half) bet can be reraised. Anything less than a full (or half) bet is considered to be action only, that is, other players can call the bet but not raise it. For example, Alice bets $100. Bob calls. Carol goes all in for $119. When the action returns to Alice and Bob, they may only to call the extra $19; they cannot raise it. Carol’s raise is called action only.
add-on
In a live game, to buy more chips before you have busted. In tournament play, a single rebuy for which all players are eligible regardless of their stack size. This is usually allowed only once, at the end of the rebuy period.
advertising
To make an obvious play or expose cards in such a way as to deliberately convey an impression to your opponents about your style of play. For example, to make a bad play or bluff to give the impression that you bluff frequently (hoping opponents will then call your legitimate bets) or to show only good hands to give the impression that you rarely bluff (hoping opponents will then fold when you do).
air
In a lowball game, “giving air” is letting an opponent who might otherwise fold know that you intend to draw one or more cards to induce him to call.
all day
The total current posted bet. Used to indicate that the speaker is referring to the total bet, versus the difference the acting player would need to post. Action is on Alice; twenty all day.
altogether
The total current posted bet. Used to indicate that the speaker is referring to the total bet, versus the difference the acting player would need to post. Action is on Alice; twenty dollars altogether.
ammo, ammunition
Chips in play. I’m going to need more ammo for this game.
angle
A technically legal, but borderline unethical, play. For example, deliberately miscalling one’s own hand to induce a fold, or placing odd amounts of chips in the pot to confuse opponents about whether you mean to call or raise. A player employing such tactics is called an “angle shooter”.
ante off
In tournament play, to force an absent player to continue paying antes, blinds, bring-ins, or other forced bets so that the contest remains fair to the other players. Go ahead and take that phone call. We’ll ante you off until you get back.
A gambling affiliate is a commercial entity with a relationship with a peer or a larger entity.
We well define the gambling corporative, a facility that houses and accommodates certain types of gambling activities. It can be a casino, poker room, bingo halls, lotteries, sports betting agency, as well as hotels, restaurants, retail shopping, cruise ships and other tourist attractions. It includes also the entities licensed to provide online gambling services.
A gambling corporative may be referred to as an gambling affiliate of another when it is related to it but not strictly controlled by it, as with a subsidiary relationship, or when it is desired to avoid the appearance of control.
Gambling affiliate marketing typically refers to an electronic version of the traditional gambling advertising channel concept. A gambling affiliate is a website which links back to a corporative gambling site like CasinoTropez.com.
However, as the Internet marketring continues to evolve, gambling affiliates are no longer restricted to website owners. Bloggers and members of different online community forums can be affiliates as well. Many emerging affiliate programs are now accepting bloggers and individuals, not necessarily webmasters, to be affiliates.
A good source for a gambling affiliate to buy an already promoted specific or generic domain name, web site or blog, is Gambling Sites For Sale.
Gambling affiliates can also be referred as publishers. Many publishers are very well known gamblers ( Tony G, Daniel Negreanu, etc.).
Illustration of the concept of gambling affiliate marketing
Gambling affiliate marketing is a web-based marketing practice in which a business rewards one or more gambling affiliates for each visitor or customer brought about by the affiliate’s marketing efforts.
Affiliate marketing is also the name of the industry where a number of different types of companies and individuals are performing this form of internet marketing, including affiliate networks, affiliate management companies and in-house affiliate managers, specialized 3rd party vendors, and various types of affiliates/publishers who promote the products and services of their partners.
Gambling affiliate marketing overlaps with other internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization, paid search engine marketing, email marketing and in some sense display advertising (in their own web sites, or on specialized web, sites such as Casino Online Advertising). On the other hand, affiliates sometimes use less orthodox techniques like publishing reviews of products or services offered by a partner.
One of the most important action in search engine optimization, is to get links back to your site from other similar web sites. Because Google and the other search engines penalize the reciprocal links, it is widely used the cross-linking methods. The best and most efficient ways to do this and this way to promote your web site and get more traffic, are the banner exchange (See MultiMedia BX) and webring methods. A webring in general is a collection of websites from around the Internet joined together in a circular structure. The best gambling webrings you can find at webring.com (http://u.webring.com/hub?ring=bestonlinecasin3, http://u.webring.com/hub?ring=betgambling, http://r.webring.com/hub?ring=poker).
The rise of blogging, interactive online communities and other new technologies, web sites and services based on the concepts that are now called Web 2.0 have impacted the affiliate marketing world as well. Most of the turnkey web sites from Gambling Sites For Sale include these characteristics.
90% of gambling affiliate programs today use revenue sharing or cost per action (CPA) and the remaining 10% are other methods, such as cost per click (CPC) or cost per mille (CPM). CPM and CPC are today still heavily used in display advertising and paid search.
Cost per mille (thousand) (CPM/CPT) requires the publisher only to load the advertising on his website and show it to his visitors in order to get paid a commission, while PPC requires one additional step in the conversion process to generate revenue for the publisher. Visitors must not only be made aware of the ad, but also pursue them to click on it and visit the advertiser’s website.
Cost per click (CPC/PPC) used to be more common in the early days of affiliate marketing, but diminished over time due to click fraud issues that are very similar to the click fraud issues modern search engines are facing today.
In the case of CPM or CPC, the publisher does not care if the visitor is the type of audience that the advertiser tries to attract and is able to convert, because the publisher already earned his commission at this point. This leaves the greater, and, in case of CPM, the full risk and loss (if the visitor can not be converted) to the advertiser.
CPA require that referred visitors do more than visiting the advertiser’s website in order for the affiliate to get paid commission. The advertiser must convert that visitor first. It is in the best interest for the affiliate to send the best targeted traffic to the advertiser as possible to increase the chance of a conversion. The risk and loss is shared between the affiliate and the advertiser.
For this reason affiliate marketing is also called “performance marketing”. Gambling affiliates are not employed by the advertiser whose gambling entity they promote, but the compensation models applied to affiliate marketing are very similar to the ones used for people in the advertisers’ internal sales department.
Some advertisers offer multi-tier programs that distribute commission into a hierarchical referral network of sign-ups and sub-partners. In practical terms: publisher “A” signs up to the program with an advertiser and gets rewarded for the agreed activity conducted by a referred visitor. If publisher “A” attracts other publishers (“B”, “C”, etc.) to sign up for the same program using her sign-up code all future activities by the joining publishers “B” and “C” will result in additional commission (at a lower rate) for publisher “A”.
This system rewards a chain of hierarchical publishers who may or may not know of each others’ existence, yet generate income for the higher level signup.
Two-tier programs exist in the minority of affiliate programs; most are simply one-tier. Referral programs beyond 2-tier are multi-level marketing (MLM) or network marketing.
Gambling affiliate sites are often categorized by advertisers and affiliate networks. There are no industry-wide accepted standards for the categorization. The following list is very generic but commonly understood and used by gambling affiliate marketers:
Search affiliates that utilize pay per click search engines to promote the advertisers offers
Comparison gambling sites and directories
Loyalty sites, typically characterized by providing a reward system for gambling via points back, cash back or charitable donations
Bonus sites that focus on gambling promotions
Content and niche sites, including gambling review sites
Personal websites (these type of sites were the reason for the birth of affiliate marketing, but are today almost reduced to complete irrelevance compared to the other types of affiliate sites)
Blogs and RSS feeds (See for ex. http://betbloggers.com, where anyone can have a free gambling blog)
Email list affiliates (owners of large opt-in email list(s))
Registration path or Co-Registration affiliates who include offers from other companies during a registration process on their own website.
Gambling directories that list gambling sites by categories without providing bonus, gambling comparison and other features based on information that frequently change and require ongoing updates.
CPA networks are top tier affiliates that expose offers from gambling advertiser they are affiliated with to their own network of affiliates (not to confuse with 2nd tier)
Gambling affiliate networks that already have a number of advertisers usually also have a large number of publishers. This large pool of publishers could be potentially recruited. There is also an increased chance that publishers in the network apply to the program by themselves, without the need for any recruitment efforts by the advertiser.
Relevant sites that attract the same audiences as the advertiser is trying to attract, but are not competing with the advertiser, are potential affiliate partners as well. Even vendors or existing customers could be recruited as affiliates, if it makes sense and does not violate any laws or regulations.
Almost any website could be recruited as an affiliate publisher, although high traffic websites are more likely interested in (for them) low risk CPM or medium risk CPC deals rather than higher risk CPA or revenue share deals.
Affiliate programs directories are one way to find affiliate programs, another method is large affiliate networks that provide the platform for dozens or even hundreds of advertisers. The third option is to check the target website itself for a reference to their affiliate program. Websites, which offer an affiliate program often, have a link titled “affiliate program”, “affiliates”, “referral program” or “webmasters” somewhere on their website, usually in the footer or “About” section of the site.
Even if all those methods seem to indicate that a site does not have an affiliate program, it could still be the case that there exists a non-public affiliate program. The only way to find out for sure, is to contact the site owner directly and ask.
Yahoo! changes his terms of service regarding the gambling ads, for the UK advertisers. This is due to the change in UK legislation for gambling advertising, that is now less restrictive.
AccuraCast says that Yahoo! sent an email to its UK clients telling them that under recent UK legislation on gambling advertising, UK gambling ads may now include invitations to play or any mention of money, bonuses and prizes.
Yahoo Search Marketing have partnered recently with Media Corporation, an Internet media firm which owns onthebox.com, gambling.com and sport.co.uk, to provide search results and advertising across Media Corp’s extensive publishing network.
NCOP Economic and Foreign Affairs Committee wants to modify the National Gambling Amendment Bill, in order that only licensed interactive gambling providers may advertise interactive gambling in its generally accepted form of remote gambling.
There it is still under discussions between the various provinces the way the online gambling advertising will be allowed.
In accordance with IT Web, the Department of Trade and Industry (DTI)willsearch for “a formulation that is recommended on the subject by both DTI and the state law advisers on the subject”.
The next NCOP meeting on the subject of the Gambling Amendment Bill will be on 13 February 2008.
Press Release Free movement of services: Commission inquires into restrictions on gambling services in Germany
The European Commission has decided to send to Germany an official request for information on national legislation restricting the supply of gambling services. The Commission wishes to verify whether the measures in question are compatible with Articles 43, 49 and 56 of the EC Treaty. This decision relates only to the compatibility of the national measures in question with existing EU law. It does not have any implications for the liberalisation of the market for gambling services generally, or for the entitlement of Member States to seek to protect the general interest, so long as this is done in a manner consistent with EU law i.e. that any measures are necessary, proportionate and non-discriminatory. The letter of formal notice is the first step in an infringement procedure under Article 226 of the EC Treaty. Germany has two months in which to respond. The Commission hopes that the answers it receives will lead to an early and satisfactory resolution of the matter.
This new inquiry focuses on a number of provisions of the new legislation which entered into force on 1.1.2008. Some of the key restrictions that are questioned in terms of their compatibility with the EC Treaty’s Internal Market provisions are as follows: the total prohibition of games of chance on the Internet; notably sports betting, on which the Commission sent to Germany in March 2007 a detailed opinion; advertising restrictions on TV, on the Internet or on jerseys or billboards; and the prohibition on financial institutions to process and execute payments relating to unauthorised games of chance. In addition, questions are raised regarding the authorisation regime to be granted to intermediaries as well as the criminal sanctions or administrative fines provided for in cases of organisation, advertising and participation in on-line games of chance.
However, it should be noted that in Germany horse race betting on the Internet is not prohibited and slot machines have been widely expanded. Moreover, advertising of games of chance by mail, in the press and on radio is still permitted.
The European Court of Justice has previously stated that any restrictions which seek to protect general interest objectives, such as the protection of consumers, must be “consistent and systematic” in how they seek to limit activities. A Member State cannot invoke the need to restrict its citizens’ access to these services if at the same time it encourages them to participate in State games of chance.
The Commission decision to inquire into the compatibility of the measures in question is based on complaints made by a number of service providers and on information gathered by Commission staff.
Ujogo is an application on Facebook for Texas Hold’em poker where no money is wagered and everyone starts with 1000 points. There are prizes and rewards and feature multi-table tournaments, and the possibility to play ring games and sit-n-go’s, as well as special jackpots and monthly leaderboard competitions.
There is no need for downloads or additional registration.
As an active player, the more players you refer the more free chips you get.You will be awarded 1,000 Ujogo Points and $1,000 Ujogo Cash for every successful referral.
Texas hold ‘em (also hold’em, holdem) is the most popular poker game in the casinos and poker card rooms across North America and Europe. Hold ‘em is a community card game where each player may use any combination of the five community cards and the player’s own two hole cards to make a poker hand, in contrast to poker variants like stud or draw where each player holds a separate individual hand. It is the third most active application on Facebook after being installed 5.4 million times and has over 370,000 players per day.
Ujogo was created to provide a fun, innovative, free and legal multi-player casual games experience, starting with poker. Ujogo is derived from “jogo”, which is Portuguese for “game”. Ujogo offers a subscription for premium services, such as training and statistical analysis tools to help you improve your game. They make money from advertising and sponsors.
U.K. Gambling Act of 2005 went into effect Sept. 1, 2007, restricting online gambling advertising to only those companies based in the United Kingdom or other countries in the European Economic Area. The EEA consists of the 27 countries in the European Union together with Norway, Liechtenstein and Iceland. Countries outside that area could apply for approval to be included on a “white list” of countries outside that area who would be allowed to advertise in the United Kingdom.
This week, the UK Secretary of State for Culture, Media and Sport confirmed that Tasmania will be added to the ‘white list’ of countries for online gambling advertising, but it still do not include in the list Antigua and Barbuda or the Kahnawake territory.Mohawk Council of Kahnawake is very disappointed by this decision and Grand Chief Michael Ahríhrhon Delisle, Jr. announced that they will request to be taken into consideration the Article 20 of the United Nations Declaration on the Rights of Indigenous Peoples.
Tasmania was approved after they amended tax legislation which will go into effect on January 31, 2008. The only existing approved jurisdictions outside the UK mainlands was, till now, Alderney and the Isle of Man. Gibraltar and Malta are included in the white list, Malta being by far the most popular licensing jurisdiction in the EEA.
Tasmania is an Australian island and state of the same name. It is located 240 kilometres (150 mi) south of the eastern side of the continent, being separated from it by Bass Strait. The Tasmanian Gaming Commission is an independent body responsible for the regulation of gaming in Tasmania, established under the Gaming Control Act 1993.
So, the white list includes:
Malta and any other EEA state;
Gibraltar;
Alderney;
Isle of Man;
Tasmania (after 31 January 2008).
In any other territory it is illegal for gambling operators to advertise gambling in or to the UK, including Antigua, Kahnawake, Curacao, Costa Rica and Belize.
Advertisements to the UK market also have to comply with the codes of practice of which there are three:
The Committee of Advertising Practice (‘CAP’) issues the non-broadcast Advertising Code
The Broadcast Committee of Advertising Practice (‘BCAP’) issues the broadcast Advertising Code
Gambling Industry Code for Socially Responsible Advertising
The Industry Code sets out the following general principles in relation to gambling adverts:
They should be socially responsible and comply with the CAP and BCAP rules;
They must be legal and not misleading;
Care must be taken not to exploit children and other vulnerable persons in relation to gambling activity; and
Advertisements should not be specifically and intentionally targeted towards people under the age of 18 through the selection of media, style of presentation, content or context in which they appear.
In terms of specific requirements, there are three key things implemented by the Industry Code as follows:
All non-broadcast gambling advertising should contain a link to www.gambleaware.co.uk in order that customers can be educated about socially responsible gambling and given information where they might get help for problem gambling. Although not obligatory, it is recommended that gambling operators also include the words preceding the link, “for more information and advice visit”
With the exception of bingo, new gambling products must not be advertised on television before the 9pm watershed. However this restriction does not apply to the advertising of sports betting in relation to televised sports events.
Gambling operators shall not allow their logos or other promotional material to appear on any commercial merchandising which is designed for use by children e.g. football shirts.
The advertising codes will apply to any business that wishes to advertise to or in the UK market whether or not they require a licence in the UK.
Germany will ban any form of Web-based gambling or brokering of games over the Internet, beginning with January 1st, 2008, including the advertising of gaming over the Internet and on television.
Germany ratified an accord that preserves the country’s state monopoly for lotteries and most forms of betting. The new online-betting laws, which expire at the end of 2011, have drawn criticism from Internet betting companies and lottery brokers.
At least 13 of Germany’s 16 states have submitted the ratification documents, Eric Braum, a spokesman for the Hesse government, which monitors the process, said in an interview today, in accordance with Bloomberg. “That’s the required majority and we expect to have all the rest coming in by New Year’s Eve.”
The new laws are very similar to the laws in the U.S. The states may order Internet service providers to block websites of illegal betting operations and banks to stop money transfers to them. Illegal gaming includes placing a bet from German territory over the Internet with a company based outside Germany.
The operators claim the ban is contrary to law. Tipp24 said that “doesn’t see its business model jeopardized” because it expects the new rules to be overturned in court. The company regards the regulations “as clearly contrary to law and will sue for its rights if necessary,” Tipp24 said in a statement Dec. 19.
The European Commission called on Germany to reconsider the total ban on online betting, saying the step was disproportional. In April, Germany rejected that demand, arguing the rules are needed to protect citizens from the dangers of gambling, but the EC can sue EU member states to force them to comply with EU law.
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Industry: Gaming - Latest news releases for Industry: Gaming from PRWeb
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U.K. Gambling Act of 2005 went into effect Sept. 1, 2007, restricting online gambling advertising to only those companies based in the United Kingdom or other countries in the European Economic Area. The EEA consists of the 27 countries in the European Union together with Norway, Liechtenstein and Iceland. Countries outside that area could apply for approval to be included on a “white list” of countries outside that area who would be allowed to advertise in the United Kingdom.
Tasmania was approved after they amended tax legislation which will go into effect on January 31, 2008. The only existing approved jurisdictions outside the UK mainlands was, till now, Alderney and the Isle of Man. Gibraltar and Malta are included in the white list, Malta being by far the most popular licensing jurisdiction in the EEA.
